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Nevada County Economic Resource Council - Business Plan
Nevada County is the home of Grass Valley Group, the original giant in the Digital Video industry. It’s legacy, and multitude of spin-off companies that have been created from those beginnings, has maintained Nevada County’s image and claim to being the “Digital Video Capital” of the United States.
Nevada County is fast becoming one of the new, highly touted communities for Agriculture and Wine making. With a rich history in agriculture and the lands and water to support it, this region is connecting to its roots in smaller, organic and truly conscious agricultural techniques. The local farmers are on their way to contributing significantly to Nevada County and it’s ability to be an increasingly self-sustaining community. This is an economic engine for the county that is growing year by year.
The town of Truckee sits amidst the Sierra Nevada Mountain Range and is situated within a half hour of what has been defined as one of the top winter sports locations in the world. From it’s proximity to Squaw Valley, home of the Winter Olympics in 1960, to the South Shore of Lake Tahoe, the scenery, beauty, weather and access to winter sports is without equal.
Nevada County is home to a significant retirement community. For years, retirees from the Bay Area and Southern California have intentionally moved to Nevada County to spend their golden years surrounded by an environment of exceptional beauty, cultural sophistication, recreational diversity and unique services to fulfill their needs. Social clubs, service groups and organizations especially enjoy the knowledge and insight offered by the retired and welcome all. Medical services are offered at Sierra Nevada Memorial Hospital, an award winning local hospital and at larger significant medical facilities within a reasonable radius, to provide excellent care. Nevada County is one of the most desirable places in America to live.
With it’s rich history stemming from the significant Gold Discovery in the 1850′s, Nevada County was once one of the wealthiest communities in the country. The legacy of the cities of Nevada City, Grass Valley and Truckee as well as the many smaller towns, formed in the mining era, represent the most enduring examples of preservation of an important time in California history. They also represent an example of how history can be preserved and modern amenities can be integrated. Nevada County now boasts modern towns with unique historic charm, great restaurants, lodging and retail stores that provide everyone in the community an opportunity to “Buy Local/Shop Locally” conveniently, comfortably and reasonably. Too, tourists and visitors are encouraged to Shop Nevada County to see and enjoy completely unique wines, foods, gifts, products and more, Made in Nevada County, to take back home!
The Nevada County Fairgrounds is well-known throughout the state and much of the country, as the most beautiful fairgrounds in California. It is home to the internationally known Draft Horse Classic, the Nevada County Fair, the Celtic Festival, the World Music Festival and the Bluegrass Festival along with many other annual events that draw thousands of people from the region and around the world.
Nevada County is home to more registered, professional artists per capita than any other county in California. It’s rich history includes the Nevada Theater, the longest continually operating theater in the state of California. The Center for the Arts, the Miner’s Foundry, the Grass Valley Veterans Hall, St Joseph’s Cultural Center, the North Columbia Cultural Center, the Stonehouse and the Haven Underground (Nevada County’s newest venue) all offer a variety of entertainment, music, theater and more, for every taste. All venues treat the community to internationally touring artists as well as an impressive array of talented local artists who have chosen this area to be their home. There is simply no small community in California, perhaps the nation, that has the diversity and focus on the arts as does Nevada County.
The Yuba River Watershed is one of the most dynamic and important recreational resources in the State. It provides a significant percentage of the much needed water that flows to the Sacramento River and throughout the state. This pristine watershed is a natural draw, bringing over a half million visitors to the area each year.